Our Vision & Story
At Cornucopia, sustainability, innovation, and responsibility drive our mission for a thriving agricultural future. We are a passionate team of innovators working for sustainable development. By harmonizing sustainable technology with the wisdom of nature, we are making abundant, high-quality food accessible for generations to come. Explore the values that shape our journey and define who we are.
Our vision
Our mission is simple yet ambitious: to make sustainable, pesticide-free produce abundant, affordable, and irresistible for everyone.
Our mission
Nurture a better and tastier future
Our core values
Mother Nature and abundance
We draw upon Mother Nature’s wisdom to produce
wholesome foods, while caring for our natural resources.
Our unwavering commitment is to forge a prosperous
future for generations to come, providing access to fresh
foods year-round.
Flavour
We strive to turn your eating experience into an
everyday joy, delivering authentic flavour in every
bite.
Our passion for tastier and carefully selected
foods is reflected in each of our products.
Health & safety
We bring you peace of mind by providing you with foods of
optimal nutritional quality to maintain a balanced diet and a
healthy lifestyle.
We choose to produce without pesticides and GMOs, taking
care of both, you and our planet.
Sustainability & circularity
We strive for maximum efficiency and promote highly sustainable
practices to minimize environmental impact, preserving our soil,
aquifers, and biodiversity.
Our focus is to achieve CO2 neutrality through green energy, local
transportation, and the use of circular supplies.
Education & innovation
We believe in the power of education to inspire a new generation of
mindful citizens and pave a path toward a more conscious future.
We apply the latest technological breakthroughs to achieve the
harmonious fusion of innovation and nature.
Close to you
We are committed to local production and employment ensuring the
highest quality and sustainability at every step.
We place our trust in the hands of local people who nurture the
products you savour with the same care they would provide for their
own families.
Collaboration
We believe in the power of collaboration to achieve extraordinary
outcomes.
We work hand in hand with our partners, sharing knowledge and
experiences, as well as creating an ecosystem we can all thrive in.
Ethics and social commitment
We are an ethical and transparent organisation that promotes
equality and inclusion. We take pride in ensuring great working
conditions and real opportunities for professional growth.
We actively contribute to charitable projects and social initiatives
to generate a positive impact in our communities.
Our story
In 2016, our team embarked on a business odyssey, taking on the challenge to advise to senior leadership on
strategic initiatives for a pioneering project in a Middle Eastern country. The focus was to address critical
areas of Maslow’s hierarchy of needs. Among these priorities, food safety stood out, especially considering
that over 90% of the country’s food was imported.
One of the key recommendations was to implement high-tech hydroponic technology to produce
vegetables in the middle of the desert. This bold initiative proved to be a remarkable success, with dozens
of hectares rolled out during the initial phase, with the target to achieve complete self-sufficiency in
horticultural products, ensuring the country’s resilience and sustainability.
However, this was not the end of the story, but rather the prelude to some even more exciting
developments…
In the summer of 2022, Spain grappled with an unprecedented combination of drought and extreme heat.This made evident that our traditional agriculture were ill-equipped to ensure a stable and secure foodsupply. In particular, the water challenges we will face in the coming decades mirror those experienced byNorthern African and Middle Eastern countries.
Consequently, the idea of introducing the same innovative solution in Spain took root, gaining immediatetraction and contagious enthusiasm among partners who decided to formallyestablish Cornucopia Sustainable Farming.
CTA
Blabla